Perhaps it is because they do not properly account for their greatest asset, their people, and - along with the large majority of organisations - do not effectively manage their investment in people.

When it comes to bottom line figures, and actions called for to trim the expenses of a company’s budget, it is ultimately to the workforce that a company will look to begin ‘cutbacks’. Usually a company’s largest single expense, the wage bill appears to be the most obvious solution to bringing the balance back into line and making the bottom line ‘healthy’ again. Yet, this is at best only a limited solution, because a point has to be reached where, by depleting what is effectively its greatest asset, a company starts to destroy its own ability to compete effectively.

Historically, scant regard is paid to the commodity of human beings, the only assets that can generally improve over time without the necessity of replacement. Appreciation, self-motivated development, and productivity that increases with use as a result of experience and fulfilment; what other company asset can boast the same return? Still,when times get tough and results need to be improved, the workforce is invariably the first place the company looks for cutbacks.

Bay Jordan’s, ‘Lean Organisations Need FAT People: How to Grow your Human Assets’, explores the humanity within the asset entitled ‘workforce’, and calls for organisations to realise what lies behind the cliché that people are assets and to act accordingly. It builds on the premise that organisational success is ultimately solely dependent on the human asset, and this in turn relies on personal optimisation and effective teamwork. This can only happen where the organisation moves beyond the traditional concept of motivation and explores the need for greater self-motivation to create fulfilment and ownership. It not only explains why this is so important but offers a number of suggestions as to what can be done to make it happen. This book therefore makes essential reading for any company, manager, owner, looking to get the best out of their people and to ensure a quality service – whether in a competitive situation or not.


Meet Bay Jordan

Contact Information

Book Excerpt

Zealise Limited

ISBN: 0-9768447-4-5

Cover Price - £9.99/$18.50
Binding type - Perfect
Page Count - 144
Publication Date - June 2005
Trim Size - 6.14" x 9.21"
Swanstone Wynot Publishers

Website design provided by: Swanstone Wynot, publishers of Bay Jordan’s

‘Lean Organisations Need FAT People, How to Grow your Human Assets - 2nd Edition’ Copyright 2005, Bay Jordan.

Mr Jordan's email


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